1. Turn on your visibility in search engines
In Trybe, head over to Shop Settings.
Make sure your ‘Hide from Search engines’ setting is toggled off, to ensure you’re discoverable in search engine results.
This section of the guide is dependent on you having linked your Trybe account to Google using [this guide].
2. Check your indexing in Google Console
You can test your hotel URL with Google’s URL Inspection tool. See whether a specific page is indexed, whether Googlebot can actually crawl it, and spot issues like an accidental “noindex” tag, in seconds. You can ask Google to crawl any of your website pages and identify any issues for you.
Open the URL Inspection tool. Here’s a video guide to the URL Inspection tool.
If your URL isn’t on Google yet, you can request indexing directly from Google:
If your URL is on Google, that’s not a guarantee it’s being returned in search results. To check for certain, search your URL directly in Google:
3. Metadata in Trybe
Search engines use a combination of your appointment details, descriptions and meta description to generate search results. Here are some tips for making the most of your Trybe settings for SEO.
Offering details
In Trybe, keep appointment names and descriptions treatment-specific. Guests often search for a treatment by name as well as by venue name, so clear, descriptive titles help you show up for the searches that matter.
4. Use the Meta tab (optional)
Use the Meta tab on each appointment type for more control over your search listing.
It is an optional setting which you can leave blank and Trybe will use your appointment’s description and details as the metadata instead. If you want the possibility of your offering being found under another description, add your own meta title and keep it under 60 characters, since search engines tend to shorten anything longer.
Not seeing your custom meta description in Google yet?
Double-check you’re comparing the right page. Meta description is set per appointment, so look at that specific appointment’s Google listing, not your shop’s homepage – comparing the wrong page can make it look like nothing changed.
Google doesn’t always use it word-for-word. It sometimes swaps in a different snippet from the page if it thinks that matches the search better – that’s normal, not a sign it isn’t working.
Give it a few days. Updates to a meta description can take a little while to show up in Google’s results after you save them.
5. Performance insights in Google Search Console
Use your console to track clicks and impressions on the various pages of your website, and get insights from Google on the number of visits across devices.
Track trends, clicks and impressions over time.
For more in depth analytics please use this guide.
